🍽️ Creating Your First Challenge
Now that you understand what Challenges are, let’s walk through how to create one. This guide will help you set up your first Challenge from start to finish — even if you’ve never built one before.
Tip: You don’t have to have everything figured out before you start. You can create the Challenge first, then add or adjust content before you publish.
The number of challenges you are allowed to create is limited by your Member Kitchens subscription.
Discover: 1
Launch: 10
Growth: Unlimited
1. Enable and Create a challenge
Log into your app on a desktop or laptop device (Challenge admin is not supported on mobile devices).
Head over to App station (top nav bar).
Enable challenges; you can optionally change the name of the navigation
Next you will go to Kitchen prep where all your content is managed.
Create a new challenge
This opens your Challenge setup screen.
2. Give Your Challenge a Name, Description and Image
These are the first things your audience will see.
Title: Keep it clear (e.g., 7-Day Healthy Reset, No Sugar Week, Fall Meal Prep Challenge)
Summary: Describe what your members will experience in 1–3 sentences.
Media: You must provide an image, and can optional add a video
3. Choose Your Mode: Group, Solo or Invite Only
You’ll pick how your members will join the Challenge:
Mode | Best For | How It Works |
Group Challenge | Launch events, hype, “do this together” energy | Everyone starts on the same date. Great for email + social promo. Users enroll in advance of start date. |
Solo Challenge | Evergreen programs | Members can start anytime on their own schedule. |
Invite only | Private challenges | Only the admin can enroll members in the challenge. |
If you're not sure — choose Invite only for your first Challenge so you can control who sees this challenge.
For Group challenges, you will also set the date the Challenge timeline will begin, and when users will be able to enroll in the challenge. Typically you will want to give members a week or more to enroll in the challenge before it starts.
Once the challenge starts in group mode, no new members may join.
4. Content management
This controls how the content in your challenge is shown (or not shown) outside of the challenge. It does not impact how the content is seen within the challenge itself
Exclusive to challenge: In this mode any content added to the challenge will not be visible outside of the challenge, until the designated time of the challenge.
Available to all: Content added to the challenge remains visible to all that have access
For example, let's say I intend to show Recipe A to members enrolled in my challenge, seven days after the challenge starts. Once the challenge is published, Recipe A will no longer be visible anywhere in the app if you have chosen Exclusive to challenge. Then on day 7, it will be visible only to the members enrolled in the challenge. If Available to all is chosen, the content outside the app will remain visible, and will become unlocked in the challenge on the appointed day
5. Content previews
Because content is trickled out over time, you have the option to control if members can see the upcoming steps, or if they remain hidden. If they are shown, they won't be able to actually view the content, but will be told when it will become available.
In the example below, ALL previews are being shown.
You can choose to show only the upcoming next step, or all steps, or only the current steps.
✅ Next Step: Adding members
→ Next article: "Adding members to your challenge"











