Platform 2 Guide — This article applies to the new platform. Looking for classic platform docs? Browse the Platform 1 collection.
Why: How you deliver content shapes your entire member experience. Choosing the right approach from the start saves you from restructuring later.
Navigate: This guide references features across App Station > Weekly Schedules, App Station > Pages & Menu, App Station > Content Library, and Settings > Access Levels / Offers.
Quick Start
Identify your content volume and creation cadence.
Choose a blueprint that aligns with your business model:
The Open Library: For large libraries with no schedule.
The Recycler: For finite content with a rotating schedule.
The Fresh Publisher: For weekly new content.
The Hybrid: For a mix of scheduled and browsable content.
The Journey Coach: For structured programs with personalized timelines.
The Seasonal Planner: For content aligned with seasonal themes.
The Tiered Experience: For multiple access levels with different content.
Set up your app according to the chosen blueprint.
Remember that blueprints can be mixed and adapted over time.
Blueprint: The Open Library
Who It's For
Creators with large content libraries who want members to browse and discover freely.
Philosophy
Give members everything. Let them explore, search, and discover content at their own pace.
Key Features Used
Published content with access levels
Collections for thematic grouping
Tags for filtering
Content Grid blocks with search enabled
Page Structure
Home page: Featured content and recent additions
Library page: Full content grid with search and filters
Collection pages: Thematic browsing options
Pros
Members can discover content at their own pace.
Works well with large libraries.
Low ongoing admin effort after initial setup.
Cons
Members may feel overwhelmed by a large library.
No guided experience.
Blueprint: The Recycler
Who It's For
Meal plan services and creators with a fixed set of content who want a "set it and forget it" approach.
Philosophy
Curate a fixed number of weeks that loop forever. Members follow the current week's plan without needing to browse.
Key Features Used
Weekly schedule with rotating mode
"This Week" block on the home page
Content with no publish date
Page Structure
Home page: "This Week" block as the primary element
Minimal library pages: Focus on the schedule experience
Pros
Extremely low maintenance after initial setup.
Clear, guided experience for members.
Cons
Repeating members will eventually see the same content.
Requires all content to be created upfront.
Blueprint: The Fresh Publisher
Who It's For
Active creators who produce new content every week.
Philosophy
Every week delivers brand-new content. The schedule progresses forward, and past content accumulates in the library.
Key Features Used
Weekly schedule with linear progression
"This Week" block on the home page
Dual publishing model
Page Structure
Home page: "This Week" block and a content grid for recently added items
Library page: Growing archive of past content
Pros
Members always get fresh content.
Back-catalog grows over time.
Cons
Requires ongoing content creation every week.
Admin must stay disciplined about adding new weeks.
Blueprint: The Hybrid
Who It's For
Established creators who want to offer both a curated weekly plan and a full browsable library.
Philosophy
Best of both worlds. Members can choose to follow a weekly schedule or explore freely.
Key Features Used
Weekly schedule (rotating or linear)
"This Week" block on the home page
Full content library pages
Page Structure
Home page: "This Week" block followed by content grids
Library page: Full content grid with search and filters
Pros
Satisfies both guided and self-directed members.
Maximum content discoverability.
Cons
More complex setup and maintenance.
Blueprint: The Journey Coach
Who It's For
Coaches and educators who want every member to start from the beginning.
Philosophy
Members enroll in a program, and content unlocks progressively based on their enrollment date.
Key Features Used
Enrollment-based journeys
Daily or weekly content cadence
Page Structure
Journey landing page: Describes the program and enrollment CTA
Progress tracking page: Shows current step and unlocked content
Pros
Personalized experience for each member.
Natural progression creates motivation.
Cons
Requires careful content planning.
Less browsable than a library.
Blueprint: The Seasonal Planner
Who It's For
Creators who align content with the calendar year.
Philosophy
Content follows the seasons, with a schedule aligned to real-world events.
Key Features Used
Weekly schedule with seasonal themes
Collections matching seasonal content
Page Structure
Home page: "This Week" block with current seasonal content
Seasonal collection pages: Thematic browsing options
Pros
Content feels timely and relevant.
Natural marketing hooks.
Cons
Requires advance planning.
May feel repetitive if the same schedule repeats annually.
Blueprint: The Tiered Experience
Who It's For
Creators with multiple subscription tiers who want to deliver different experiences.
Philosophy
Different access levels provide distinct experiences for members.
Key Features Used
Multiple access levels
One schedule per access level
Page Structure
Home page: "This Week" block showing tier-appropriate content
Public content pages: Visible to everyone
Pros
Maximizes revenue by catering to different price points.
Upselling is built into the experience.
Cons
More content to create and maintain.
Complex setup and ongoing management.
Choosing Your Approach
The Key Question: Schedules vs Journeys
Before choosing a blueprint, answer this one question:
Should a new member start from the beginning, or jump into whatever week everyone else is on?
Jump in with everyone → Use a Weekly Schedule.
Start from the beginning → Use a Journey.
Decision Matrix
Question | Open Library | Recycler | Fresh Publisher | Hybrid | Journey Coach | Seasonal | Tiered |
Large existing library? | ✓ | ✓ | |||||
Create new content weekly? | ✓ | ✓ | ✓ | ||||
Finite, reusable content? | ✓ | ||||||
Structured programs? | ✓ | ||||||
Seasonal/calendar themes? | ✓ | ||||||
Multiple price tiers? | ✓ | ||||||
Low ongoing effort? | ✓ | ✓ | |||||
High member guidance? | ✓ | ✓ | ✓ | ✓ |
Getting Started Recommendation
If you are not sure which approach to start with:
Start with the Open Library if you already have a large content library.
Start with the Hybrid if you create new content regularly.
Start with the Recycler if you have a fixed set of content.
Start with the Journey Coach if you run structured coaching programs.
You can always add or change your approach later. The platform's tools are flexible and can evolve as your business grows.